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What are normal freelance rates?

greentooth
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Kend greentooth
Hello everybody :D

Someone contacted me saying they are interested in hiring me for a freelance job which is great :D But they asked me what my rates are and I have no Idea what normal rates are in the industry. I've never done a freelance gig before but I'm confident in my ability to do the job but I have no idea what a normal rate is. Im not a greedy person Im just happy to finally get my foot in the door but I really need help figuring out what my rate should be. Any help would be greatly appreciated.

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  • beefaroni
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    beefaroni sublime tool
  • oskarkeo
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    oskarkeo polycounter lvl 10
    its what you decide to set it at.
    take into account, how long the job goes for, how hard you'll have to work (will you be working 24/7 or 9/5? how experienced you are and what you lose by not taking the job (being unavailable for other work) or what you might gain (working with a top notch team of experts to help you raise your game).

    And be aware of two points:

    1) if you quote high, you will be expected to deliver at that rate, so if you're a junior askign to be paid a mid level rate you run the risk of leaving them thinking you were a 'bad mid' rather than a 'kick ass junior', which may affect them offering further work.

    2) conversely, keep in mind that the employer will be thinking about cost savings so may well argue your rate down.

    I know you're ideally wanting a base starting point and hopefully someone here can suggest one (more likely if you can post some work for an honest critique of your level) but i think it's as if not more valuable to know how to assess rates.

    as an example a friend of mine interviewed for a job in a much more remote location than he was living, and the employer argued they couldn't match the NYC rates but guaranteed a higher quality of life in the smaller city and that the money would go further.
    Which is all well and good except it was a three month contract, he was already locked into a 6month tenancy in NYC. He wasn't going to make money, only lose it and had to assess whether hed end up in a position to make back that shortfall after the contract ended by being more attractive to another employer because of that studios reputation.
  • aesir
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    aesir polycounter lvl 18
    I think you should charge 35 an hour. That's a good junior rate.
  • PyrZern
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    PyrZern polycounter lvl 12
    Also depends on their power to pay. Indie companies obviously not gonna be able to afford AAA budget.

    Some people seem to charge by project. Like, $50 or $200 base pay + $5 or $15 per 1,000 tris or something. Some finished models could cost from a few hundreds bucks to a few grands, depending on the quality.
    Some go by hours or by (8 hrs)days. Some charge $150 a day, while some charge $300 a day.

    It's crazy.
  • ysalex
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    ysalex interpolator
    Charging by polygons is such a weird, arbitrary thing to do.

    I'd be able to make a decent 6k character much faster than a decent 2k character, for example.
  • Kend
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    Kend greentooth
    I was thinking of saying $25 Per hour or $200 per day is that a good junior rate? Also to judge my work to see if im worth that rate my portfolio is KEND-Art.com
  • Eric Chadwick
    That rate is too low for your level of work, IMHO.

    As noted above, you rate depends on a lot of factors, so it's hard to give anyone a certain number to use. What's your cost of living? What taxes and debts do you have to pay off? What are your equipment and software costs? etc.

    I'd say you could charge more like $37 an hour. But be willing to adjust that down or up depending on the client. Try to get a feel for what their budget is, it never hurts to ask.

    Some more info here
    http://wiki.polycount.com/wiki/Freelance#Freelance_Rates

    My freelance rates fluctuate, from 37 to 75. The lowest one was a couple years ago, I wasn't getting much work then so I took it because it was steady work, and I was teaching so I had some extra time. My current clients are each at different rates, 42/60/75 per hour, and I still do some work now and then for the 37 client.

    So yeah, it's not a set thing. Anyhow that link should help.
  • Obscura
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    Obscura grand marshal polycounter
    All these are brutal to me to be honest, so I think it also depends on where you live and where you are freelancing. I live in Hungary, and my hourly money it around 5-7$. $10 is great, but then you need a really good job here. I was working at the third studio in my life in the last year, and usually im freelancing a lot too, and the salary is nearly like this everywhere if its not an actual AAA studio or similar. What the others say can be true easily, maybe it works like that there but unfortunately not here :D
  • Greg DAlessandro
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    Greg DAlessandro polycounter lvl 6
    What exactly is a junior rate? What makes someone a junior/how long do you have to be experienced before exiting junior status? Thank you.
  • AlecMoody
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    AlecMoody ngon master
    I agree with Eric, $25 an hour is way too low for your skill level. Ask $40 and push them hard to get it. If you aren't comfortable advocating for yourself you are going to have a very rough time freelancing.

    Also, consider that you are part of a scalable labor force. The company hiring you only needs to pay you while they have a specific task for you and they don't have to pay benefits or social security. Even if you are charging a lot more per hour, there is an enormous savings compared to hiring someone under FTE status.
  • dzibarik
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    dzibarik polycounter lvl 10
    I think if you are confident in your ability to deliver then you should charge high and see how it goes. But how can you be so sure if you haven't worked within provided limitations? If they ask you to do a high poly then it's one thing but what if you have to import it into an engine? You can run in plethora of unexpected issues. I have done some freelance (not game related but still an experience)!and learned about not being too confident the hard way. Sometimes what looks simple can be incredibly difficult to deliver at a necessary level of quality.
  • Lamont
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    Lamont polycounter lvl 15
    Im just happy to finally get my foot in the door.
    Not a good mindset. Get paid what you are worth.
  • JonathanLambert
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    JonathanLambert polycounter lvl 6
    Keep taxes in mind. I'm not sure about Canada but in the U.S., employers are responsible for a portion of your taxes. If you are self employed, you have to give up a significant chunk to the government, so build that into your rate.
  • ZacD
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    ZacD ngon master
    Remember when you freelance you need to pay for things you employer would normally cover, and some extras.

    Software
    Hardware
    Software/hardware support
    Taxes (this is a lot)
    Insurance (Health, eye, dental)
    Downtime between jobs (you gotta pay yourself even when there isn't work)
    Savings (Most jobs give you a 401k, give yourself one)
    Vacation time (Pay yourself enough to afford vacations)
    Time spent looking for more work
    Time spent working with clients outside of 3d art
    Lawyer (Gotta make sure contracts protect you)
    Accountant/Tax Accountant (Gotta make sure you are deducting everything you can and paying taxes, running your own business is hard)
    Time spent training/researching outside of clients
    Costs of setting up a business (Make an LLC so you don't get sued for everything you have)

    If you were an employee for a business, they are paying for these things directly or indirectly, so they might be paying a Jr $25-30 an hour, but they are spending more like $40+ on them.
  • ysalex
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    ysalex interpolator
    I think you're definitely worth more than 200/day.

    That said, part of the equation is speed. If you are delivering the quality of character in your portfolio, and doing it at a reasonable speed, then charge more.

    If it takes you a super long time to produce those results though, then its not so reasonable.

    If you're really unsure of where you stand on the speed-scale, you might put together a fixed quote for the whole character.
  • Neox
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    Neox veteran polycounter
    ysalex wrote: »
    I think you're definitely worth more than 200/day.

    agreed, don't undersell yourself
  • snoops3d
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    snoops3d polycounter lvl 12
    Yeah I agree your stuff looks good so dont undersell, that said there are two possible factors to keep in mind:
    A) your speed. your quality is great but if your new to this industry it might take you twice as long or longer than a seasoned artist to get a model done
    B) if your trying to build some level industry experience, then you maybe more flexible just to get name on a title, if that is even possible in your current situation.


    again your stuff looks good, so Im not trying to knock you as an artist, just trying to illuminate other possible considerations

    Good luck
  • akiratang
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    akiratang polycounter lvl 11
    Some of the posts already gave great answers and i agree you are worth more than 200/day. It depends on what your cilent wants, is it just a high poly model? does he/she want a lowpoly+textures etc. Sometimes a fixed price is better, i think you should check to see what your cilents budget is.

    You could try 30$ per hr or 250$ and see what they say, but make sure you do the work and at a reasonable time. You want to build a good relationship, so they can potentially hire you again.
  • AlecMoody
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    AlecMoody ngon master
    akiratang wrote: »
    Some of the posts already gave great answers and i agree you are worth more than 200/day. It depends on what your cilent wants, is it just a high poly model? does he/she want a lowpoly+textures etc. Sometimes a fixed price is better, i think you should check to see what your cilents budget is.

    Would could try 30$ per hr or 250$ and see what they say, but make sure you do the work and at a reasonable time. You want to build a good relationship, so they can potentially hire you again.

    I have to disagree. I think a fixed price is never better. When you bill for your time, your clients will respect your time.
  • Torch
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    Torch interpolator
    AlecMoody wrote: »
    I have to disagree. I think a fixed price is never better. When you bill for your time, your clients will respect your time.

    +1
  • akiratang
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    akiratang polycounter lvl 11
    Sometimes some of the cilents i worked with rather see the final price, but most of the time hourly rate is preferred. Just make sure they are reliable and will indeed pay you.
  • kat
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    kat polycounter lvl 17
    ZacD wrote: »
    Remember when you freelance you need to pay for things you employer would normally cover, and some extras.

    Software
    Hardware
    Software/hardware support
    Taxes (this is a lot)
    Insurance (Health, eye, dental)
    Downtime between jobs (you gotta pay yourself even when there isn't work)
    Savings (Most jobs give you a 401k, give yourself one)
    Vacation time (Pay yourself enough to afford vacations)
    Time spent looking for more work
    Time spent working with clients outside of 3d art
    Lawyer (Gotta make sure contracts protect you)
    Accountant/Tax Accountant (Gotta make sure you are deducting everything you can and paying taxes, running your own business is hard)
    Time spent training/researching outside of clients
    Costs of setting up a business (Make an LLC so you don't get sued for everything you have)

    If you were an employee for a business, they are paying for these things directly or indirectly, so they might be paying a Jr $25-30 an hour, but they are spending more like $40+ on them.
    DO NOT start tacking this stuff on to the invoice provided a client, they should only be charged for time and service, NOT paying for the individual to be in business.
  • Neox
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    Neox veteran polycounter
    of course you do not charge your client for your 3dsmax license or health insurance directly. but you need to do the math and calculate what you will need to get, to make a living and pay your bills.
    Of course your clients pay you to be in business, how else should this work? If you are living in L.A. you NEED to charge a different rate than someone living in eastern europe.
  • kat
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    kat polycounter lvl 17
    Neox wrote: »
    of course you do not charge your client for your 3dsmax license or health insurance directly. but you need to do the math and calculate what you will need to get, to make a living and pay your bills.
    Of course your clients pay you to be in business, how else should this work? If you are living in L.A. you NEED to charge a different rate than someone living in eastern europe.
    The long and short of it is this... consult your local tax official or an accountant rather than an internet forum because the liabilities and allowances that can actually be charged to a client varies based on the persons geographical location and their respective tax law/s - it's not just a list of 'stuff' that can be tacked on to an invoice.
  • Odow
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    Odow polycounter lvl 8
    I'm still a junior so i don'T really know much about it but, isn't their some people cheating on their time ? How can someone know if you add 1-2 hours on your bill, how do they valid your hours/proof the hours ?. ( I reassure you, i don't want to do this at all i'm just wandering of what should i do in the case i'm accused of that.)
  • huffer
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    huffer interpolator
    You or the client usually creates some time estimates to which you have to stick to, prior to signing the contract, this is the planning phase, like, this asset here should take no more than X hours (buffer included). If you're late because you couldn't finish in time or if you're late because the client makes you change something and it's your fault (forgot about something, mistakes), the client can pay you less, or half, or nothing at all, depending on contract. If however, you're late because the client demands things not initially specified you should ask for more work hours to add to the total.
  • Blaisoid
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    Blaisoid polycounter lvl 7
    How can someone know if you add 1-2 hours on your bill, how do they valid your hours/proof the hours ?.

    Uh, they can't.
    I mean, they would have to have you under surveillance to know for sure...
    You or the client usually creates some time estimates to which you have to stick to, prior to signing the contract, this is the planning phase, like, this asset here should take no more than X hours (buffer included).
    Yeah, but time estimates don't change much in terms of cheating or being accused of cheating. Hypothetically speaking you could never exceed the max estimated time and still cheat.

    It's mostly based on trust, if client thinks you're cheating then I bet he just won't hire you again, regardless of whether he's right or not.
    Personally I just tend to explain right away what caused some asset to take longer than usual to make, so that client knows what's going on.
  • Neox
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    Neox veteran polycounter
    kat wrote: »
    The long and short of it is this... consult your local tax official or an accountant rather than an internet forum because the liabilities and allowances that can actually be charged to a client varies based on the persons geographical location and their respective tax law/s - it's not just a list of 'stuff' that can be tacked on to an invoice.

    of course you don't put it on your clients invoice, but all these things (insurances, software, hardware, taxes, cost of living, how much you want to set aside, how good you are, how experienced and so on) will be reflected in your daily rate. simple as that.
    VAT is highly different between countries, but your local income tax has influence on what you will keep in the end from what you make, those things MUST be taken care of with your daily or hourly rate.
    And yes, again, this never shows up on your invoice, obviously.
  • AlecMoody
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    AlecMoody ngon master
    huffer wrote: »
    You or the client usually creates some time estimates to which you have to stick to, prior to signing the contract, this is the planning phase, like, this asset here should take no more than X hours (buffer included). If you're late because you couldn't finish in time or if you're late because the client makes you change something and it's your fault (forgot about something, mistakes), the client can pay you less, or half, or nothing at all, depending on contract. If however, you're late because the client demands things not initially specified you should ask for more work hours to add to the total.

    I would never sign a contract where I was paid hourly or on a day rate but then also somehow required to work on a per asset rate. Get paid for your time.
  • EarthQuake
    Hmm, only ever work with an hourly/day rate is easy advice to give but very hard to follow. Most clients will want at the very least a rate and a time estimate from you, and many clients will insist on you sticking to a specific rate. In these situations it's of the utmost importance to understand how long it takes you to work, to give extra padding for revisions and to have the approval and revision process clearly outlined in the contract.

    Time estimate * rate = per asset rate. In most cases, you'll be bidding against other artists for a job, and each artist will give their hourly/day rate, and a time estimate. So you're bidding a per-asset price and most clients will give that number heavy consideration when picking an artist.

    If you're lucky enough to find regular work with a client that allows you to bill hourly thats awesome, but honestly I would liken that more to being an offsite employee rather than a typical contractor.

    If you are billing daily/hourly and constantly overshooting your initial estimates, chances are you won't be working for that client very long, so even then you're essentially working on a per asset rate even if thats not technically how the contract is written.

    The flip side to working with per-asset rates is that if you're really fast, you can make decent money by delivering faster than your estimates, or by working multiple jobs at once. Of course, you can get stuck with a bad client who either doesn't know what they want and keeps changing the design, or who is anal retentive about revisions and makes an unreasonable amount of change requests, so its a risk/reward thing everyone should weigh themselves.

    The indecisive client problem can be dealt with by using smart contracts, eg, charging extra for changes requested after a stage (often broken down into high, low, textures, etc) has been approved which requires the artist to go back a stage, charging extra for revisions past a certain amount, incentivising prompt delivery of feedback, etc.
  • DireWolf
    This is according to a famous artist I took part in his workshop. He said he usually bill clients in $$$/day. So that leaves some room to wiggle and add more when clients want fixes or changes. To a lesser extend he'd charge per-item too and that way he'd get paid equally whether he spent 2 days or 3 weeks to finish that piece. He never charges per hour, I guess because his works usually require 3 weeks minimal so doesn't make sense to think that way.


    The number he gave as an example was $150/day but he mentioned he makes a lot more than that.
  • akiratang
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    akiratang polycounter lvl 11
    Dont know if you have started and just in case you didnt see, but a helpful link regardless.

    http://wiki.polycount.com/wiki/Freelance#Freelance_Rates
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