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Help to research on a hypothetical gaming console study

Dear all:
I am a student of communication design and I am performing a work regarding a marketing campaing for a new gaming console.
It is a hypothetical console with a manmachine connection through biological implants which would allow the user to mentally control the game and to embedd him or herself in virtual scenarios as if they were real scenarios. I am performing a small research to understand what would attract the users to such product and wht kind of core ideas would be attractive for a campaign.
The campaing doesn´t necessarely need to use formal console images, fictious or otherwise( it is not the main concern of the research/project, and it may never be necessary - althou even i need to restrain from conceptualize it in some form/way) .
I would sincerely appreaciate all contributions with ideas and comments regarding such product.


With my best regards,
José Raimundo

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